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Should Dentists Take Marketing Into Their Own Hands?

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Since its inception, SmartBox Web Marketing has been dedicated to helping dentists – even if they never decide to work with us. We “give away the store” by sharing the underlying structure and all the moving parts and pieces of our industry-leading Patient Attraction System™. This blog is one example of how we share that information, but it’s by no means the only one.

You have access to more than 1,000 episodes of our Patient Attraction Podcast™ on our website and YouTube page. We’ve covered virtually every aspect of taking a systems-based approach to attracting more and better patients. At the same time, we continue to alert dentists to new developments in the industry that may pose a risk to their livelihoods.

We also publish the monthly Patient Attraction Magazine™ to share information and tips with dentists about how they can make their practices more profitable and more secure.

And, we produce a monthly webinar series, Inside Patient Attraction™, that features SmartBox employees – some of the sharpest minds in the business in their respective areas. Listen to in-depth analyses of the challenges that dentists face in keeping their new patient pipeline full, and solutions to those challenges.

You Can Do This…

We understand that not every dentist is a good fit for SmartBox, and vice-versa. There are many dentists who are hands-on with their marketing and wouldn’t have it any other way. Those dentists deserve respect, because they’ve added yet another hat to the burdens of being a small business owner.

If you want to construct and operate your own Patient Attraction System™, all the information you need can be found in the online and offline information we provide. Fair warning, though – creating your own systems-based approach to attracting more and better patients will take a great deal of time and effort. That’s not meant to discourage anyone. Rather, it’s to make sure that you know that this isn’t an approach that will solve your new patient shortfall next month. Attracting more and better patients is a process that routinely increases your new patients per month over time.

And constructing, testing, fine-tuning, and implementing your system will not make you a single dollar. The payoff comes with having more new patients make appointments so that you can solve their dental problems and get paid for doing it.

…But Should You?

You spent four long years in dental school to learn how to help people and to make good money doing it. Dentistry is consistently ranked as one of the best professions, in part due to the earning potential. Your education, talent, and time are best used to do what you trained to do and love to do.

Clearly, the choice of whether to expend the time, energy, and resources to create and maintain your own Patient Attraction System™ is up to you. But if you’d prefer to spend your time doing what actually makes you money, contact SmartBox Web Marketing at 502-509-1413 or visit www.PatientAttractionBlueprint.com.


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